Rise and Fall of Eaze and other Pop-up Cannabis delivery services

Rise and Fall of Eaze and other Pop-up Cannabis delivery services

The Rise and Fall of Eaze and other POP up Cannabis Delivery Service
Introduction
Dubbed as “the Amazon of cannabis,” Eaze has made waves in the cannabis delivery industry. However, recent events have shed light on the challenges faced by the company and its impact on both workers and customers. Eaze has failed both its employees and the customer. Furthermore, why Norcanna Cannabis delivery sets itself apart from Eaze and clones of these newly minted pop up today gone tomorrow deliveries services popping up to make a quick buck. Norcanna Farms Delivery cannabis has been making deliveries in the El Dorado Hills, Cameron Park Placerville Hangtown since 2008! We are from here and we deliver here!
The un-Eaze Experience
Delivery isn’t newand Eaze is big corporate take on cannabis delivery is just that. It’s the displacement of smaller local ran companies like Norcanna delivery. Eaze is currently in foreclosure and will be out of operation by the end of the year reported GMD. We suspect they will leave brands high and dry without payment. Are big corps the way to go? No we think not.
The Unionization and Pay Cuts
Eaze workers recently unionized, seeking fair wages, benefits, and better working conditions. The conflict escalated when the company implemented pay cuts following the unionization. The United Food and Commercial Workers Union (UFCW) represents over five hundred workers across eleven California delivery depots. Negotiations between Eaze and the union began in August 2023 but paused in March 2024. The workers’ demands included increased mileage reimbursement rates, higher hourly wages, and a guarantee of a minimum number of work hours. Charges were filed against Eaze and its subsidiary, Stachs, with the National Labor Relations Board, alleging changes to drivers’ mileage reimbursement and failure to provide legally required information1.
The Looming Strike Threat
As the so-called “Pot Holiday” (April 20) approaches, cannabis industry workers represented by the UFCW are considering a strike. The strategically chosen date could significantly impact Eaze’s finances. The company’s recent path has been fraught with difficulties, including former CEO James Patterson pleading guilty to conspiracy to commit bank fraud in 2021. Additionally, Eaze faces a lawsuit from merged associate Green Dragon, alleging intentional misleading of investors and violation of California law1.
Regulatory Challenges
Eaze’s ambitious growth strategy aligns with the rising demand for cannabis delivery, fueled by increasing acceptance and legalization. However, the evolving regulatory landscape presents challenges. Companies like Eaze must adapt to changing regulations while addressing labor issues to maintain a sustainable and ethical business model. The decision to unionize reflects a broader trend among cannabis industry workers seeking to protect their rights and advocate for better working conditions. As the cannabis delivery industry continues to grow, addressing labor concerns will be crucial for maintaining a positive reputation and sustainable practices2.
Conclusion
Eaze’s journey from convenience to controversy highlights the delicate balance between business expansion, labor rights, and customer satisfaction. As the cannabis industry evolves, companies like Eaze and Humbleroot must navigate these challenges to ensure a successful and responsible future.

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